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What we are doing

We work with ag retailers to improve management of our key soil, nutrient and crop-protection resources by keeping them on our cropland and out of our streams, rivers and lakes.

Why we are doing it

Ag retailers are key players in addressing nutrient runoff by ensuring their customers’ dollars stay on the field for crop nutrition, rather than running off into nearby waterways.


Our webinars present the latest nutrient management research and economic returns for ag retailer products and services that improve water quality.

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Ag retailer tools and resources

Learn more about the benefits of products and services your facility offers by downloading our free materials and accessing PARM’s interactive tools.

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Latest News

USDA: Producers Can Now Hay, Graze and Chop Cover Crops Anytime and Still Receive Full Prevented Planting Payment

July 23rd, 2021 1:30 PM

The U.S. Department of Agriculture’s (USDA) Risk Management Agency (RMA) has added this flexibility as part of a broader effort to encourage producers to use cover crops, an important conservation and good farming practice. Cover crops are especially important on fields prevented from planting as they help reduce soil erosion and boost soil health. Read more.

New SARE Bulletin Highlights Best Practices for Adult Learning

July 22nd, 2021 11:00 AM

Studies show that farmers learn best through in-person, face-to-face educational programs. But learning opportunities often miss the mark due to content choice, disorganization or lack of understanding of participants’ learning styles. Educators that use best adult learning practices have a greater effect on participants’ learning and retention, and empower farmers to make sustainable changes to their operations. Read more.

Soil Health Academy Regenerative Ag Efforts Expand

July 21st, 2021 8:00 AM

The non-profit Soil Health Academy (SHA) today announced that it has received a $1.2 million grant from global food company General Mills to provide education and assist wheat and oat producers in targeted regions of the U.S. and Canada as they transition from conventional agricultural practices to soil health-focused regenerative agriculture systems. The grant also funds a regenerative dairy project for several dairy producers in Wisconsin that supply to General Mills. Read more.

Prairie Strips Virtual Field Day August 27th

Attention CCAs! Register for the virtual prairie strip field day organized by the Sand County Foundation, SARE and STRIPS:

Nitrogen Smart: Interactive online course can help farmers increase profitability, improve water quality

July 30, 2020 8:55 am

University of Minnesota Extension’s popular Nitrogen Smart program is now available as an interactive online course, featuring short videos and quick quizzes to test your knowledge. Read more.

[Podcast] Cover Crop Management Tips

July 24, 2020 8:17 am

In this Illinois Nutrient Loss Reduction podcast from the Illinois Corn Association, host Todd Gleason from University of Illinois interviews three cover crop experts on managing covers. Read more.