Since the fall of 2016, the Partnership for Ag Resource Management (PARM) has provided ag retailers an opportunity to offer a $16/acre reimbursement, for up to 100 acres per person, to first-time users of variable rate technology (VRT). VRT allows growers to apply more precise fertilizer applications tailored to the needs of specific locations within a field. VRT optimizes nutrient use efficiency, minimizes costs, maximizes yield and reduces nutrient losses from cropland, so it is a triple win for ag retailers, growers and the environment. One of our participating ag retailers has reported selling more than 4,000 acres of VRT to his customers this year to date, and has hired additional employees to keep up with demand. Read the full story.