Are you practicing precision ag? James C. Sulecki, chief content officer and head of the Global Precision Initiative for Meister Media Worldwide, states, we really need to define what precision ag is. Sulecki outlines three important areas: (1) data gathering, (2) data synthesis and analysis, and (3) data application. Each category is further defined, separating the old way of doing things versus what tools and practices are used today. Sulecki argues there is a fourth category that should make the list: post-harvest. “Technology, data, and connectivity — vital to linking up and giving the full picture to in-field production — are extending to packinghouse automation, to storage and transport sensors, and to traceability/sustainability programs.” Read the full article here to find out more.

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